Allen Nance
President, Mansell Group

Allen Nance is President of Mansell Group, a global provider of Technology Enabled Marketing. He is also Founding Partner of Southern Equity, a diversified holding company.

Founded in 1999, Mansell Group is headquartered in Atlanta, with a global footprint that stretches from Sydney, Australia to Washington, D.C. The firm provides a suite of intelligent data-driven marketing solutions, combining leading technology with marketing insight to drive customer communication programs. Its innovative offerings include e-mail, SMS mobile marketing and broadcast voice messaging, as well as database management, customer intelligence and online lead generation. Mansell Group actively supports more than 500 leading organizations through its Web-based Software as a Service (SaaS) platform. The firm’s clients include AirTran Airways, AARP, ClubMed, SunTrust Bank, Southern Company, the National Education Association, Payless Shoe Source, Randstad, ChoicePoint, The Princeton Review and Thompson Corporation.

Mansell Group’s subsidiaries include WordOne, which provides communication services for nonprofit organizations, and UnionMark, a consulting firm that offers a wide range of technology-related services.

The Technology Association of Georgia chose Mansell Group as a TAG Top 40 Innovative Company in 2009. Twice Mansell Group has been named to the Inc. 500 list representing the fastest growing companies in America. Georgia Trend magazine selected Mr. Nance in 2004 for its “40 under 40” feature, which recognizes rising young business leaders from across the state. He also received the 2006 Outstanding Young Alumnus award from The University of West Georgia. In 2005, Mr. Nance authored Inside the Minds: Technology Enabled Marketing - A Prerequisite For Survival, published by Aspatore Books.

He is also active in the community. In 2004, he created and organized The Southern Foundation, which raises money and provides scholarships to teens in the Mayor’s Youth Program who are the first in their family to attend college. He is a member of the national board of directors of the Georgia Tech Business Network, and is actively involved in Rotary International as well as the Young President’s Organization (YPO). He frequently speaks on technology and marketing, as well as encouraging young people to stay in school. He also writes a blog on various industry-related topics. Before becoming an entrepreneur, Mr. Nance was Director of Business Development for Intellimedia Commerce. He received his B.S. degree from The University of West Georgia and his M.S. degree from the Georgia Institute of Technology.